Email Marketing & Automation
You Are Already Paying for a Platform You Are Using at Ten Percent
Most businesses buy an email platform, send a newsletter, and never touch the automation, segmentation, or CRM integration they are paying for every month. We build the system the platform was sold to you as.
Three Things That Are Almost Always Broken
The list is one list
Everyone gets the same email. Customers who bought last week get the same message as a lead who has never replied. Open rates fall, unsubscribes climb, and the platform gets blamed for a segmentation problem.
Nothing fires automatically
A form submission lands in an inbox. Somebody is supposed to follow up. Sometimes they do. There is no welcome sequence, no nurture, no re-engagement, and no record of who was contacted when.
The CRM and the email tool do not talk
Contacts live in two systems with two versions of the truth. Sales does not see what marketing sent. Marketing does not see what closed. Every report requires someone to reconcile it by hand.
Two Ways to Work With Us
Packaged Programs
Ongoing monthly management on a defined scope. Campaigns built, automations maintained, lists kept healthy, results reported. Three levels, fixed pricing, published on this page.
Best for a business that wants email handled and does not want to think about the platform underneath it.
Platform & Integration Work
Project-based technical work on the systems themselves. Migrations between platforms, account configuration and cleanup, deliverability and authentication setup, CRM integration, and custom automation architecture.
Best for a business that has a platform problem, not a content problem. Scoped and quoted per project.
Most engagements start with the second and continue into the first. Fixing the system comes before running campaigns through it.
Project-Based
The Work Nobody Else Wants to Quote
Agencies write emails. Fewer will touch the platform underneath, because migrations are unglamorous, integrations break in specific ways, and deliverability problems require actually understanding authentication. This is the work we do.
Platform migration
Move between platforms without losing lists, segments, automation logic, or historical engagement data. Full field mapping, automation rebuild, and a parallel-run period before cutover.
Account configuration and cleanup
Inherited accounts get audited: duplicate contacts merged, dead segments removed, tag taxonomy rebuilt, and automations documented so someone other than us can read them.
Deliverability and authentication
SPF, DKIM, and DMARC configured correctly. Domain warming for new sending domains. Bounce and complaint handling. List hygiene rules that keep the sender reputation you have.
CRM integration
Two-way sync between the email platform and the CRM so contact records, activity history, and lifecycle stage stay consistent in both. Field mapping defined in writing before anything syncs.
Custom automation architecture
Lifecycle flows built around how the business actually operates, not a template. Branching logic, conditional content, internal notifications, and handoff rules to sales.
Documentation and handoff
Every automation, field, and integration documented. The account remains fully operable by your team or a future vendor.
Platform Agnostic, and It Matters Here More Than Anywhere
We are not moving you to the platform we prefer. We have worked in most of them, we know where each one is weak, and we will tell you if the platform you have is fine and the configuration is the problem. Sometimes the answer is that you do not need to migrate.
Partner
An ActiveCampaign Partner, Not a Reseller Front
We are an approved ActiveCampaign partner. That means direct platform access, partner-level support escalation, and hands-on familiarity with the parts of the product most users never configure — conditional content, deep data fields, site tracking, attribution, and the automation builder past its obvious surface.
If ActiveCampaign is the right platform for your business, we can license, implement, and manage it end to end. If it is not, we will say so and build on what fits instead. The partnership is a capability, not an obligation.
Licensing through us
one relationship, one invoice, and support that does not start at a general queue
Implementation
account architecture, automation build, and CRM integration configured at setup rather than retrofitted
Ongoing management
under a packaged program or as part of a broader retainer
Packaged Programs
Automation Foundation
$299/month
Best for: a business getting structured, automated follow-up in place for the first time
Deliverables
- Email platform setup
- 1 branded email template
- 1 drip sequence of 3–5 emails
- Basic segmentation
- Deliverability configuration (SPF, DKIM)
- Monthly performance summary
Not Included
- Monthly campaign sends
- Platform migration or CRM integration (quoted as project work)
- Platform licensing
Campaign Management
$750/month
Best for: a business that wants email actively worked every month without staffing it internally
Deliverables
- Everything in Tier 1, plus:
- Up to 2 campaigns per month
- Subject line testing
- List hygiene and segmentation refinement
- Automation adjustments
- Monthly strategy call
Not Included
- Platform migration or CRM integration (quoted as project work)
- Platform licensing
Lifecycle Marketing
$1,500/month
Best for: a business where email is a primary revenue channel and warrants continuous investment
Deliverables
- Everything in Tier 2, plus:
- Multi-stage automation workflows
- Re-engagement campaigns
- Advanced segmentation using behavioral triggers
- Continuous optimization
- Monthly strategic planning session
- Custom reporting dashboard
Not Included
- Platform migration (quoted as project work)
- Platform licensing
Platform licensing is billed separately and paid by you directly, or licensed through our ActiveCampaign partnership.
Compare Packages
| Feature | Automation Foundation | Campaign Management | Lifecycle Marketing |
|---|---|---|---|
| Platform setup | |||
| Branded template | 1 | 1+ | Custom |
| Drip sequence | |||
| Segmentation | Basic | Refined | Advanced |
| Monthly campaigns | Up to 2 | Unlimited | |
| A/B testing | Subject line | Full | |
| Strategy call | Monthly | Monthly | |
| Automation workflows | |||
| Custom dashboard |